New Zealand Bulk e-mail marketing software:

There are a number of strategies you can use to ensure your bulk e-mail marketing campaign is successful. The following is a condensed version of our tips. Be sure you check out our resource section for further tips and suggestions.

Strategy 10: Maintaining & Nurturing Your Customers using bulk e-mail marketing software:
Acquiring customers is more expensive than retaining them. It makes sense to treat the customers you have now - well.

The 4 most common ways of retaining customers:
1. Customer relationship email eg sneak previews, announcements, special offers, members only offers, coupon offers surveys, discussion, holiday/timely updates and promotions
2. Email Newsletters
3. Reminder service
4. Loyalty programs - step-up limited time offer, frequent flyer concept - the more you buy the more you etc - friend get friend. Rewards - free gifts, free or discounted products or cash.

Minerva Mail is e-mail marketing software developed by Webenz in New Zealand.

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